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SAM.
For coaches and course sellers

Keep coaching. SAM handles the marketing.

Coaching is your job. Getting the next client is a different one. SAM learned that job from $8 billion in real sales across 75,000+ businesses. Nothing goes live without your yes.

This week3 ready
Launch email
Launch emails written"Doors open Monday."Written, waiting for your yes
Client-win post
Social posts planned5 posts from your client winsInstagram and LinkedIn, waiting for your yes
Course sales page
Course sales page builtPage and 4 launch emailsBuilt, waiting for your yes
Nothing goes live without your yes.
0 / 3approved
Real SAM customers$8B in real sales behind SAM
DDave G.Youth soccer coachingJJill S.CoachWWarren S.Diabetes ebookTTodd K.Marketing consultantOOnder H.Online coachRRyan S.Garage-upgrade companyJJackson M.CoachJJeroen D.Digital products and coursesAAlvin D.AuthorJJason M.E-commerce brandDDave G.Youth soccer coachingJJill S.CoachWWarren S.Diabetes ebookTTodd K.Marketing consultantOOnder H.Online coachRRyan S.Garage-upgrade companyJJackson M.CoachJJeroen D.Digital products and coursesAAlvin D.AuthorJJason M.E-commerce brand
The gap

Every coach ends up with a second job: marketing.

You got good at the coaching. Then you found out nobody trained you for the marketing.

Posting

You know you should post every day. You'd rather be with clients.

Your list

People signed up for your free guide. They haven't heard from you since.

Your launch

Cart opens in two weeks. The emails aren't written.

Ads

You tried ads once. The leads cost more than the clients paid.

Your sales page

It still describes the program you ran last year.

None of that is about how good a coach you are. It's marketing, and that's the part SAM is good at.

The gap

Every coach ends up with a second job: marketing.

You got good at the coaching. Then you found out nobody trained you for the marketing.

Marketing to-do 5 open
Posting

You know you should post every day.

You'd rather be with clients.
Social has it✓
Your list

People signed up for your free guide.

They haven't heard from you since.
Content has it✓
Your launch

Cart opens in two weeks.

The emails aren't written.
Promotions has it✓
Your launch

You tried ads once.

The leads cost more than the clients paid.
Ads has it✓
Your sales page

It still describes the program you ran last year.

Content has it✓

None of that is about how good a coach you are. It's marketing, and that's the part SAM is good at.

The gap

Every coach ends up with a second job: marketing.

You got good at the coaching. Then you found out nobody trained you for the marketing.

01
Posting

You know you should post every day. You'd rather be with clients.

02
Your list

People signed up for your free guide. They haven't heard from you since.

03
Your launch

Cart opens in two weeks. The emails aren't written.

04
Ads

You tried ads once. The leads cost more than the clients paid.

05
Your sales page

It still describes the program you ran last year.

None of that is about how good a coach you are. It's marketing, and that's the part SAM is good at.

The gap

Every coach ends up with a second job: marketing.

You got good at the coaching. Then you found out nobody trained you for the marketing.

The second job5 open · 0 done
PostingYou know you should post every day.You'd rather be with clients.
Open
Your listPeople signed up for your free guide.They haven't heard from you since.
Open
Your launchCart opens in two weeks.The emails aren't written.
Open
AdsYou tried ads once.The leads cost more than the clients paid.
Open
Your sales pageIt still describes the program you ran last year.
Open

None of that is about how good a coach you are. It's marketing, and that's the part SAM is good at.

What it does

Marketing for coaches, already on your team.

Each job goes to a Specialist trained on what actually sells. You tell SAM about your program. It plans and makes the work. You say yes.

Sam AI
Your marketing team
Coaching sales page
"Doors open Monday"
"Last day to join"
Free guide
Weekly client letter
Content Specialist
  • Emails people actually open.Your weekly letter, launch emails and the follow-up when someone doesn't buy, sent from the email tool you already use.
  • Sales pages, start to finish.The page for your program or course, plus the thank-you page and the email that follows.
  • A free guide that grows your list.Checklists, guides and mini-courses, written and designed into a PDF.
Meet the Content Specialist →
MonCarousel
Carousel slide: You sell hours. They want results.
3/5

5 mistakes I see new clients make

Scheduled
TueReel · 0:15
Client win reel

A client win from this week

Scheduled
ThuLinkedIn post
LinkedIn post: 100 sessions. What I learned.

What I learned from 100 sessions

Scheduled
SatStory
Story: Doors open Monday@yourname

Doors open Monday

Scheduled
Social Media Specialist
  • A week of posts, ready to go.Captions, carousels and short video scripts, written for each platform instead of copied across them. Your lessons, your client wins and your launches, covered before the week starts.
  • Posted for you.Straight to Instagram, Facebook and LinkedIn once you approve. Already use Buffer, Blotato or Postiz? It queues them there instead.
  • Built on what works for coaches like you.SAM studies the posts that are working in your niche before it writes a word, so you're not guessing what to say.
Meet the Social Media Specialist →
Next promotion3 picks
1Founding-client offerFastest
2Course launch
3Program bundle
Promotion, built
EML4 emails
PGSales page
SOC5 social posts
ENDCart closes Friday
Promotions Specialist
  • Your next promotion, picked for you.SAM looks at your programs, your list and your calendar, then picks the two or three promotions that will bring in money fastest.
  • Launches, planned phase by phase.Pre-launch, launch, last chance and cart recovery emails, plus the sales page, all written around the same offer.
  • Offers worth saying yes to.Bundles, upgrades and bonuses, so people choose an option instead of saying no. SAM never changes a price without you.
  • Proof that sells for you.A whole campaign built on your real client results. SAM never invents a testimonial or a number.
Meet the Promotions Specialist →
MetaGoogleTikTok
This morning3 changes
ScaleFree guide ad
$18 spent · 214 clicks · $0.08/click
Raise to $15/day
PauseAd set 2
$14 spent · 31 clicks · 0 sales
Move $5/day to Free guide ad
KeepClient story video
$10 spent · 4.1K views · steady
No change
Ads Specialist
MetaGoogleTikTok
  • Runs your ads.Builds and launches campaigns on Meta, Google and TikTok, inside the daily budget you set.
  • Designs your creative.The images, videos and copy for every ad, made with the Designer on your brand.
  • Optimizes.Reads your accounts every morning, pauses what isn't working and moves budget to what is, with your okay.
  • Reporting.What you spent and what it brought in, in plain numbers, every week.
Meet the Ads Specialist →
Doors open Monday launch graphicLaunch graphic
Quote card: Comfort is the expensive option.Quote card
YouTube thumbnail: You're stuck. Here's why.YouTube thumbnail
Free guide cover: The No-Fluff Client GuideFree guide
AaAaSaved once
Designer
  • Carousels, quote cards and thumbnails.Your client wins, your lessons and your launch, made into posts that look like you.
  • Posts and ads on your brand.Sized for every platform, carousels included.
  • Short videos.Reels and social clips up to 30 seconds, made from a photo or clip you already have.
  • One look, everywhere.Save your colors, fonts and logo once. Your posts, your sales page and your ads all match.
Meet the Designer →
Not guessing

Most AI learned from the internet. SAM learned from $8 billion in real sales.

$8Bin real sales behind SAM
75,000+businesses in the data
5-year holefixed in 1 session
1stpaid ads of his career
1live page, shipped
OOnline coach
"I found the hole in my business I'd had for years, and fixed it. It's mind-blowing what it did."
OOnder H.Online coach
Built on your coaching

It learns your voice and your clients.

Tell SAM about your program and who it's for, connect the tools you already use, and it learns from the marketing you've already done. Everything it makes sounds like you.

What SAM learns first0 of 4
Your niche.What you coach, who it's for and the result they come to you for.
Your voice.The ads, emails and posts you've already run, so new ones sound like you.
What worked.Which ads paid off, which emails got opened and which posts got saves.
Your brand.Your colors, fonts, logo and photos, saved once so everything matches.
This month6 ready for your yes
Sales page
Sales page
Reel
Reel
Weekly letter
Weekly letter
Client-win post
Client-win post
Launch promo
Launch promo
Story
Story
Written in your voice

Edit anything. Approve what you like. Nothing goes live without your yes.

How it works

Tell SAM about your program. It handles the marketing.

01

Tell it.

Your program, who it's for and your next launch date. A short conversation, no marketing words needed.

02

It makes.

The emails, posts, promotions and graphics, built on your brand and on what's already worked.

03

You approve.

Every piece waits for your yes. Nothing goes live without it.

Automations

Set it once. Your marketing keeps going while you coach.

Pick the jobs you want done every week or every month. SAM does them on schedule, so your marketing doesn't stop on a full week of sessions.

DOCAutomationWeekly Client-Win Posts
Last Run · 2 days agoWeekly on Mon at 7 AM
DOCAutomationWeekly Letter to Your List
Last Run · 6 days agoWeekly on Thu at 9 AM
DOCAutomationNext Launch Plan
Last Run · 30 days agoMonthly on the 1st
DOCAutomationNew Blog Post
Last Run · 6 days agoWeekly on Tue at 10 AM

Your clients need you. Put SAM to work on the rest.

Start your $1 trial, connect your tools, and let SAM get to work. Nothing goes live without your yes.

Your SAM trialEverything above, added up
  • SAM + 5 AI specialists$2,000/mo
  • 54 proven playbooks$997
  • The $8 billion brainPriceless
  • Direct line to the teamIncluded
  • 20,000 credits every month after your trial$7,800/mo
Illustrative combined value$12,297/mo
Your price$1for 7 days

Includes 3,000 credits. Then $99/month with 20,000 credits every month.

  1. Today$17 days · 3,000 credits
  2. After 7 days$99/month20,000 credits every month
  3. AnytimeCancelNothing goes live without your yes
Put SAM to work for $1

$1 for 7 days · 3,000 credits · then $99/month. Cancel anytime. Nothing goes live without your yes.

FAQ
Most of my clients come from referrals. Do I need this?+

Referrals come from people who remember you. SAM keeps your list and your followers hearing from you every week, so the next referral isn't left to luck.

What does marketing for coaches usually include?+

A weekly email, social posts, a sales page, launches and graphics. SAM makes all of them on your brand, and nothing goes out until you say yes.

How do I get more coaching clients with SAM?+

SAM keeps you in front of the right people: posts from your real lessons and client wins, a free guide that grows your list, and launch emails when your program opens. You still run the calls and close the clients.

Will it sound like me?+

Yes. SAM writes in your voice, from the emails and posts you've already sent. You can edit anything before it goes out.

Does SAM reply to my DMs or book my calls?+

No. SAM makes and publishes your marketing. Conversations with clients stay with you.

I sell a course, not 1:1 coaching. Is this for me?+

Yes. SAM plans the launch, writes the sales page and the emails, and keeps your list warm between launches.

Isn't this just ChatGPT?+

No. ChatGPT drafts what you ask for, if you know what to ask. SAM knows what to make, when to make it and publishes it to your accounts once you approve.

What does it cost?+

Start with a $1 trial: $1 for 7 days with 3,000 credits. After 7 days it re-bills at $99/month, with 20,000 credits every month. Cancel anytime.

SAM.

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